The Dangerous Seduction of Video Game Hype [Pixelkin]

The 2013 VGX trailer created years-long excitement for No Man’s Sky that proved too good to be true.

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It’s okay to get excited about exciting things. And video games can be pretty darn exciting. Take No Man’s Sky. An incredible open world space adventure with a near infinite amount of planets and alien wildlife waiting to be discovered. It sounded too good to be true.

Turned out, it was.

We all first learned of No Man’s Sky’s existence from the jaw-dropping trailer shown at the 2013 VGX awards show. The trailer did a fantastic job creating excitement and anticipation for this adventure about exploring uncharted worlds. No one was certain how the game would actually play, or how a small indie studio would pull it off. So began several years of feverish speculation and wishful thinking.



Author: roguewatson

Freelance Writer

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